Showing posts with label celebrating. Show all posts
Showing posts with label celebrating. Show all posts

Tuesday, August 7, 2018

Celebrate Success With A Reboot

Success! We all crave it and love to celebrate it. But after the party ends, perhaps that's an ideal moment to reboot and hone in on what you can do better yet.

Rebooting offers us the opportunity to discover better strategies to improve our lives and our relationships. Consider the movie version Tony Stark from The Avengers. He goes from carefree, burger-gorging playboy, to growing through the many phases of just being IronMan, and, ultimately, into the blueberry-eating, sustainable design-building hero of The Avengers.

But the story doesn't stop there. Tony continues to re-define himself, his team, and relationships. Each success becomes a jumping off point for the next venture. Individuals like Richard Branson and Elon Musk do the same, and global enterprises like Google and Amazon are no strangers to this way of continuous improvement. Continuous improvement exercises are at the core of many successful organizational models globally. Strategies like Kaizen (改善) are also often employed and embrace activities that continuously improve an organization's complete infrastructure involving all employees, from the CEO to the people on the assembly line or in the field.

Celebrating the win is never more important than the action that led you there and certainly not as critical as what you do next - this being as true for science and business as it is for politics and sports. But, if your main objective is to win, well, then, you've already lost. 

Winning is only a stepping stone. If you're not talking about the next big thing, then you're talking about the wrong thing. It's about the long game. It's about healthy, sustainable living over brand and personality. It's about standing on the shoulders of giants and reaching ever higher. It's about change. Progress takes change.

So at the end of the day, by all means, celebrate your successes - frequently and happily. But when you get the chance, reboot and set the tone for our shared lives tomorrow.

Wednesday, January 24, 2018

Inspired by Firsts

We are driven by firsts. 

Our first time to do something is spectacular. Growing up in Texas, I remember visiting the mountains for the first time. I remember my first kiss, my first car, my first dog, and even my first college road trip. Sorry, Jim, I still owe you money - what's the interest after 25 years by the way?

Public, professional, and cultural firsts are as equally exciting as they are inspiring. Our first trip to the moon, our first smartphone, our first planned mission to Mars. Ok. Maybe we're not quite there yet, but we're closer than we've ever been, and that's a first.

Firsts drive us. They motivate and inspire us. They send our brains a signal that something wonderful is or is about to happen. After all, we are, first and always, stewards of our future.

What firsts have inspired you?

Wednesday, July 4, 2012

Celebrating Independence in Marketing

The internet and online marketing has allowed us the freedom to be able to access, maintain, and manipulate projects and campaigns in an instant.  We are able to find the right application for any given marketing task, and when we can't, we know that we can either work to create it or find someone else to help us with it to create positive and successful changes. 

As the US celebrates the 4th of July today, I am reminded how these innovative changes in marketing are similar to how the founders of this country looked at change.  I'm not referring to the circumstances that led up to the US claiming independence, but rather how the founders of this country looked to future and the positive changes that developed from their efforts.

The founders of the US worked hard to escape persecution and to start a new life.  They wrote proclamations and declarations that focused on what was right & just at the time with high hopes of creating a better future.  But have US citizens become too focused on celebrating what the founders of their country did rather than what they dreamed?

I believe that they wanted us to move on and to not get too settled on traditionalism, that we shouldn’t march to the beat of someone else’s drum beat so many years ago and for so many past issues (resolved or not), and that, no matter what your philosophical, scientific, or religious stance is in life, that we should grow and evolve.

Marketing, like many other facets of the business world, is constantly evolving to help us sustain growth.  These constant changes in marketing allow us to claim independence from each older marketing effort.  Celebrating this independence in marketing is helping to create a more innovative and fruitful future.